Why Are We Here?
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Why are we here — in 60 seconds
We’re here because we’re trying to figure out our future. What work will we be doing? How much money will we be making? What kind of lifestyle will we have because of the choices we’re making today to educate ourselves?
Full Recording
Summary of transcript:
Gary discusses how AI like ChatGPT is disrupting many white collar jobs and will require people to focus on developing unique skills and personal branding.
He advises regularly journaling and creating short videos about your interests and skills as a way to build your brand and set yourself apart. This will be important for future job applications.
He provides an example of his daughter's unique experiences as a phlebotomist that she should journal about, as ChatGPT can't replicate personalized stories.
He encourages trying to teach others about your interests through short videos. Making videos helps you get comfortable presenting yourself.
He offers a free customizable website template called the "Ultimate Website" to help create a personal homebase and aggregate your content.
He wants student feedback to improve the template. He plans to connect students with local businesses that need websites built using the template for a monthly fee.
He demonstrates how he uses AI tools like ChatGPT to research and improve the website template. He also shows sample marketing videos created for clients using AI voice cloning.
The goal is to create an easy-to-use website template that students can quickly build, customize with content, and manage for clients. This will provide students with technical skills and income.
Welcome to Today
Bootcamp & Riverbank Marketing Internship for 26 October 2023
Bootcamp established 8 Aug 2023 - 25 years in business
Most customers were interested in the AI
AI is so expansive, the framework is AI as it relates to Marketing for Small businesses
AI News
Marketing Demos Using AI
Generating images with AI for short marketing videos
Using AI tools to edit video — Descript.com
Building an AI chatbot for your website
I offered free for any intern or 1 per current customer, my Ultimate Website Template
Play along
Riverbank Marketing first discussed October 2019
https://bhsfootball.squarespace.com/ pass BHS
360 Camera
Today marks the combination of these two entities (or three)
Bootcamp + Riverbank with a focus on Interns & The Ultimate Website
News: Dalle-E 3
ChatGPT Plus $20/month
Free
https://www.bing.com/images/create
Logo Design
Work as we know it
“The thing that I think we need to confront as a society is the speed at which this is going to happen...We are going to have to really do something about this transition.”
From WSJ 20 Oct 2023: 3 Things I Learned About What’s Next in AI
I came here because I wanted to connect my customers with young, smart, energetic and economical resources for their marketing.
The pandemic reinforced the idea that the livelihood of the businesses within our community could really benefit more than ever with this type of relationship.
AI arrives and it’s changing the face of education and future work like nothing humanity has ever experienced.
Can I help you navigate that?
I think so.
Focus on your brand
Write about yourself daily in 150 word journal entries (or less)
Have conversations with yourself / an audience
Study, learn and educate on anything. Journal and research and share.
Teach
Create short videos
Have a home base that you control
Typically, that’s a website
Social media is not a home base - you don’t have control
Social media has a lot of distractions
This is the same advise for any business as a marketing plan.
The Ultimate Website
Last Week’s Bootcamp: Let’s Build The Ultimate Website Together
What is a landing page?
A design driven by AI
Driven by Bootcamp Members / Customers
Driven by INCubator Groups
Goal: No design customization
Arts for Everybody — this design is perfect.
UltimateWebsite.co
Add the Password for Public access right to the restriction page.
Site is free for 90 or 180 days (longer extensions in 90 day increments if needed)
Can point a paid domain name to this free version
I Want The Ultimate Website
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