Her mind was way ahead of her time with a mix of poetry and science. She put that to work upon meeting the father of the computer – Charles Babbage when she conceptualized the software to his hardware.Read More
Understanding how memory works can provide the scaffolding by which to build deeper relationships with our audience.
We look at 6 questions that help create an audience outline that merges with the basis of memory and storytelling.
An instagram influencer shares outtakes to expose the truth. I shared this with my teenage daughters and they showed me more ways everyone doctors reality.Read More
28 years ago the first web page came online. And the rest is history.Read More
We can speed up the Internet by 75% if we all did this one thing. Optimize our images. If that wasn’t enough, you can improve your SEO, bounce rate and conversions as well. And it’s so easy with today’s tools which can take literally seconds to perform.Read More
Photoshop and Illustrator have been the defacto standard for graphic design but new software tools specifically designed for the world inhabited within our devices have been appearing and one in particular is at a whole new level.Read More
This digital marketing infographic nails it in 7 steps on how small businesses should frame their marketing approach.Read More
How it's the most popular CMS I can't figure. Have you ever seen digital rage? Hacked sites induce that. It's why I love Squarespace so much. Squarespace isn't anywhere on that list because it's designed completely differently than all those other platforms.Read More
A more elegant carousel beyond the standard Squarespace auto play Summary to showcase your awesome testimonials and 5 star reviews to build trust and connections with the real faces of your organization.Read More
Struggling to get your message out – to be seen and known by an audience you know is out there? Thinking about video but concerned about cost and time? There is another option which leverages our most innate sense and is a fraction of the cost in time and budget.Read More
Imagine the boldest ideas with no restrictions on what Digital Marketing could accomplish. How far out can your imagination go? I've taken a stab — would love to hear your ideas.Read More
Do you believe our attention is a finite resource? If so, consider how big and important the attention economy is as demonstrated just this past week by Apple, TED and the European Union.Read More
There are over 2 million blog posts published daily. Why bother? Because we tend to look at web statistics through a mass media lens when the web is nothing like mass distributed content: TV, radio, print. Millions of mini communities and niches of interests exist, intersecting and most importantly are directly accessible – with content.Read More
If you've not been reading all the privacy updates flooding your inbox like I have, you may not be thinking how impactful today may be for the future of digital marketing.Read More
Take the phrase "how many calories in a booger?" for example. You won't believe how many results come back for that question.Read More
Built in a dayRead More
Keanu Reeves has actually been using Squarespace since 2015, and the company saw an opportunity to tap him as a spokesperson, using his small motorcycle business to tell their story. We’ve seen Squarespace become a huge digital marketing touchdown for companies of all sizes, but especially game changing for small businesses.
Instead of thinking really big, there’s another approach that starts small. One that builds your tribe where every follower loves your work so much it spreads.Read More
10 actionable steps for kick-starting your digital marketing with minimal investment.Read More
I got a call from an SEO partner, Randy Pickard where he expressed frustration at how a major Google update dubbed “Phantom” severely impacted his current SEO, but how that change may give small businesses an advantage. We immediately recorded a podcast interview and here’s what I learned.Read More