Digital Marketing Blog for Small Business

Gary Ricke 9/20/21 Gary Ricke 9/20/21

Conversations as the center of inexpensive, captivating videos.

Gary Ricke 9/17/21 Gary Ricke 9/17/21

Riverbank Marketing Newsletter #3: Please Unsubscribe

Google’s latest algorithm change may be it’s most different, what not to post on 9/11 and the most efficient video interview I’ve done to date.

Gary Ricke 9/13/21 Gary Ricke 9/13/21

Google's new algorithm is different and it fully rolled out the end of August.

Google is making it clear with this update that how a user views a site is different than how most agencies and web development firms view good sites.

Gary Ricke 9/11/21 Gary Ricke 9/11/21

What not to post on 9/11

With today’s 20th anniversary, I’d like to share how I completely miscalculated how to commemorate today with an audience.

Gary Ricke 9/10/21 Gary Ricke 9/10/21

Guerilla marketing with a 360 camera and the smallest wireless microphone

The complete behind-the-scenes look at the 360 videos, the audio edit and the music.

Gary Ricke 9/8/21 Gary Ricke 9/8/21

How we build marketing platforms for small businesses

The process from A to Z.

Gary Ricke 9/3/21 Gary Ricke 9/3/21

Riverbank Marketing Newsletter #2: Let’s talk about Labor: Interns

Since the first web page appeared 30 years ago we’ve experienced dramatic technological advancement yet the laborers of marketing seem stuck in the ways before digital.

Gary Ricke 8/30/21 Gary Ricke 8/30/21

The most efficient & easiest content marketing approach?

This is something most any business can do in creating high quality and authentic videos quickly and inexpensively.

Gary Ricke 8/25/21 Gary Ricke 8/25/21

Riverbank Marketing Interns Fall 2021

Gary Ricke 8/20/21 Gary Ricke 8/20/21

Breaking digital marketing down to its simplest components

Defining the essence of marketing and the backbone of the curriculum for our marketing interns.

Gary Ricke 8/19/21 Gary Ricke 8/19/21

Google Spreadsheet JSON Breaks / Errors and The Fix

Customer websites with content fed by Google Spreadsheets slowly started failing and then all at once. How that was fixed and how we’ll avoid that in the future.

Gary Ricke 8/13/21 Gary Ricke 8/13/21

Riverbank Marketing Newsletter #1: Happy Birthday WWW!

The invention of the world wide web 30 years ago last Friday was kind of a big thing so we celebrated by building our most radical website ever and we’re introducing an NFT art auction for our marketing internship.

Gary Ricke 8/9/21 Gary Ricke 8/9/21

The Most Radical Website We’ve Ever Designed

After 26 years of designing websites, this may finally be the right design for the most effective and efficient audience building effort.

Gary Ricke 8/6/21 Gary Ricke 8/6/21

Hyperset Marketing Platform

We’ve designed a marketing platform specifically for small businesses in the tri-city area.

Gary Ricke 8/6/21 Gary Ricke 8/6/21

The Riverbank NFT Art Auction for Marketing Interns

If you’re not familiar with NFTs, they are part of the wildly popular blockchain movement and they are shaking up the art world. We’re setting up an NFT art auction to raise money for our marketing interns and getting local!

Gary Ricke 8/6/21 Gary Ricke 8/6/21

Happy World Wide Web Day!

30 years ago today, the first web page went up August 6, 1991. Today, we celebrate world wide web day along with our new Orbis website, celebrating 23 years in business.