Netflix for Marketing, 60 Seconds at a Time

~subheadIndex-links

FEATURED

The deep-fake Ryan Reynolds cut

I created a video around a new tool I found and the video did not engage well.

So I asked ChatGPT to rewrite it in the style of Ryan Reynolds and hired a guy on Fiverr to perform the script.

I then used an App called Mug Life which allowed me to puppeteer Ryan’s face and I lip-synced the voice over.

It’s one of my favorites because it demonstrates how easy it is to rewire a message you want to get out in a completely different way.

Check out the gallery of images

AI

AI Chat · Text to Image · Text to Speech · Audio AI · AI Coding · Prompt Engineering

Blog
Are White & Blue Collar Jobs Flipping with ChatGPT?
Tutorial, Video Short, AI
Are White & Blue Collar Jobs Flipping with ChatGPT?
Tutorial, Video Short, AI

A new study shows the potential impact of large language models on jobs and it’s not looking good for white collar professions.

Tutorial, Video Short, AI
MidJourney 5 Arrives: The Latest Wonder in Text-to-Image AI Now on Your Digital Doorstep!
Tutorial, Video Short, AI
MidJourney 5 Arrives: The Latest Wonder in Text-to-Image AI Now on Your Digital Doorstep!
Tutorial, Video Short, AI

MidJourney 5, the groundbreaking text-to-image AI generator, brings revolutionary upgrades, redefining digital art with enhanced realism, flexible aspect ratios, and a language workout that opens new dimensions of creative possibilities.

Tutorial, Video Short, AI
These Image AI tools are Insane!
Tips, AI, Photos, Video Short
These Image AI tools are Insane!
Tips, AI, Photos, Video Short

Using AI to rebuild a super low quality image and then enhancing with another AI tool to bring the subject to the forefront.

Tips, AI, Photos, Video Short
Turning a 2000 word article into a 60 second video with AI
Tips, Video Short, AI, Tutorial
Turning a 2000 word article into a 60 second video with AI
Tips, Video Short, AI, Tutorial

Watch a behind the scenes in how I turned a 2000 word article into a 60 second video with #chatgpt, Descript Overdub voice cloning, #midjourney text to image and Kapwing cloud video editor.

Tips, Video Short, AI, Tutorial
Meta Embraces AI as Facebook, Instagram Help Drive a Rebound
Tips, Video Short, AI, Video Sprint
Meta Embraces AI as Facebook, Instagram Help Drive a Rebound
Tips, Video Short, AI, Video Sprint

The Wall Street Journal reported last week that Meta is rebounding with AI after having the worst year in its history.

Tips, Video Short, AI, Video Sprint
Capturing pics of my town after a snowstorm with AI
Tips, Video Short, AI, MidJourney
Capturing pics of my town after a snowstorm with AI
Tips, Video Short, AI, MidJourney

I felt like I was walking blocks from my home.

Tips, Video Short, AI, MidJourney
How I Use AI Every Day
Tips, Video Short, AI, Branding
How I Use AI Every Day
Tips, Video Short, AI, Branding

I’m now using AI tools every day on marketing projects for small businesses. Watch this 1 minute video to see 3 tools in action in this branding exercise.

Tips, Video Short, AI, Branding
Use Artist Names to Simplify AI Image Generation for Brand Consistency
Tips, Video Short, AI
Use Artist Names to Simplify AI Image Generation for Brand Consistency
Tips, Video Short, AI

The same prompt for every image with the only thing changing is a style definition like an artist name.

Tips, Video Short, AI
ChatGPT: From Taoist Ethics to Code for Tesla
Video Short, AI
ChatGPT: From Taoist Ethics to Code for Tesla
Video Short, AI

And pitting it against itself.

Video Short, AI
ChatGPT — A Gutenberg Press Level Event?
Tips, Video Short, AI
ChatGPT — A Gutenberg Press Level Event?
Tips, Video Short, AI

This is the best description I’ve found for what ChatGPT may mean for marketing and beyond.

Tips, Video Short, AI
2023
Tips, Video Short, AI, ChatGPT, MidJourney
2023
Tips, Video Short, AI, ChatGPT, MidJourney

From ChatGPT and MidJourney

Tips, Video Short, AI, ChatGPT, MidJourney
Using AI to rebuild long videos into short summary videos
Tips, Video Short, Newsletter, AI
Using AI to rebuild long videos into short summary videos
Tips, Video Short, Newsletter, AI

Creating a new 6 minute video from a 40 minute video using AI tools.

Tips, Video Short, Newsletter, AI
The Strangest Marketing Secret
Tips, Video Short, Newsletter, AI, MidJourney
The Strangest Marketing Secret
Tips, Video Short, Newsletter, AI, MidJourney

Introducing a new short video product for small businesses.

Tips, Video Short, Newsletter, AI, MidJourney
AI Generated Images with Dall·e and MidJourney
Tips, Video Short, Newsletter, AI
AI Generated Images with Dall·e and MidJourney
Tips, Video Short, Newsletter, AI

Creating images with #AI #Dalle2 #MidJourney will blow your mind!

Tips, Video Short, Newsletter, AI
I had a conversation with LaMDA — the first sentient AI?
Tips, Video Short, AI
I had a conversation with LaMDA — the first sentient AI?
Tips, Video Short, AI

Google placed an engineer on leave after claiming its AI is sentient. Listen to a segment of an interview with the A.I. and see what you think.

Tips, Video Short, AI

Gear

Smart Phone Enhancements · 360 Video · Audio

Blog
A studio grade mic for your phone
Tips, Video Short, Newsletter, Audio, Gear
A studio grade mic for your phone
Tips, Video Short, Newsletter, Audio, Gear

A mic that plugs into your phone so good — a story of how it was used on a plane for a last minute Inside Edition voice over.

Tips, Video Short, Newsletter, Audio, Gear
The most authentic and lean interview style I’ve ever experienced
Tips, Video Short, Newsletter, Gear
The most authentic and lean interview style I’ve ever experienced
Tips, Video Short, Newsletter, Gear

We’re rebuilding a website for Indianapolis Public Schools and this test teacher interview concept turned out amazing!

Tips, Video Short, Newsletter, Gear
This 2 pack wireless mics for iPhone is a game changer
Tips, Video Short, Newsletter, Audio, Gear
This 2 pack wireless mics for iPhone is a game changer
Tips, Video Short, Newsletter, Audio, Gear

I’ve been looking for a mic system like this for years!

Tips, Video Short, Newsletter, Audio, Gear
The new Insta360 camera is insane!
Tips, Video Short, Gear
The new Insta360 camera is insane!
Tips, Video Short, Gear

Insta360 just released a new version of this camera which I’ve been using for years and it’s killer!

Tips, Video Short, Gear
Happy 15th Birthday iPhone!
Tips, Video Short, Other, Gear
Happy 15th Birthday iPhone!
Tips, Video Short, Other, Gear

Is the iPhone the most powerful tool for marketing today?

Tips, Video Short, Other, Gear

Other

Fun · Bizarre · Leaves a Mark

Blog
Groundhog Day: A Marketing Poem
Tips, Video Short, Other
Groundhog Day: A Marketing Poem
Tips, Video Short, Other

Written by ChatGPT with the prompt: “Write a poem about a groundhog seeing his shadow and thinking about marketing, in the style of Dr. Seuss”

Tips, Video Short, Other
The Nightmare Before Marketing
Tips, Video Short, MidJourney, Other
The Nightmare Before Marketing
Tips, Video Short, MidJourney, Other

What happens when you mix Halloween, Christmas and Marketing? Why you should be doing this in your marketing.

Tips, Video Short, MidJourney, Other
How I feel chasing code bugs
Tips, Video Short, Other, Coding
How I feel chasing code bugs
Tips, Video Short, Other, Coding

This is how chasing code bugs makes me feel. I created a Short Video with sound effects and old Scooby Doo music to bring this fabulous illustration of my pain to a new level.

Tips, Video Short, Other, Coding
AI images generated by my kids
Tips, Video Short, Newsletter, Other
AI images generated by my kids
Tips, Video Short, Newsletter, Other

Anyone at any age can use these tools to create amazing visuals.

Tips, Video Short, Newsletter, Other
I made a TikTok for my daughter
Tips, Video Short, Newsletter, Other
I made a TikTok for my daughter
Tips, Video Short, Newsletter, Other

Here’s to the crazy ones.

Tips, Video Short, Newsletter, Other
There isn’t anyone you couldn’t learn to love once you’ve heard their story.
Tips, Video Short, Other
There isn’t anyone you couldn’t learn to love once you’ve heard their story.
Tips, Video Short, Other

Hearing people’s stories have been the keystone of our marketing.

Tips, Video Short, Other
Happy 15th Birthday iPhone!
Tips, Video Short, Other, Gear
Happy 15th Birthday iPhone!
Tips, Video Short, Other, Gear

Is the iPhone the most powerful tool for marketing today?

Tips, Video Short, Other, Gear
May is marketing mental health awareness month
Tips, Video Short, Newsletter, Other
May is marketing mental health awareness month
Tips, Video Short, Newsletter, Other

Here’s some tips on how I keep my gray matter in peak operating condition.

Tips, Video Short, Newsletter, Other
Ada Lovelace: The worlds first computer programer.
Tips, Video Short, Other
Ada Lovelace: The worlds first computer programer.
Tips, Video Short, Other

Today we’re celebrating #womenshistorymonth with the first computer programer ever: Ada Lovelace.

Tips, Video Short, Other

Branding

Logo Redesign

Blog
How I Use AI Every Day
Tips, Video Short, AI, Branding
How I Use AI Every Day
Tips, Video Short, AI, Branding

I’m now using AI tools every day on marketing projects for small businesses. Watch this 1 minute video to see 3 tools in action in this branding exercise.

Tips, Video Short, AI, Branding
Logo Redesign in 5 minutes
Tips, Video Short, Branding
Logo Redesign in 5 minutes
Tips, Video Short, Branding

I’m not a logo designer but I’ve had success using this process for several clients.

Tips, Video Short, Branding
A Logo Redesign Nobody Notices
Tips, Video Short, Newsletter, Branding
A Logo Redesign Nobody Notices
Tips, Video Short, Newsletter, Branding

Watch this #logo redesign like Mickey’s in 1939 · #logoredesign club

Tips, Video Short, Newsletter, Branding

Visuals

Image Processing · Graphic Design · 3D Rendering

Blog
These Image AI tools are Insane!
Tips, AI, Photos, Video Short
These Image AI tools are Insane!
Tips, AI, Photos, Video Short

Using AI to rebuild a super low quality image and then enhancing with another AI tool to bring the subject to the forefront.

Tips, AI, Photos, Video Short
Use Portrait Mode for Most of Your Pictures
Tips, Video Short, Photos
Use Portrait Mode for Most of Your Pictures
Tips, Video Short, Photos

Fixing a distracting background to help the subject matter stand out.

Tips, Video Short, Photos
I don't know shit about Fu...
Tips, Video Short, Photos
I don't know shit about Fu...
Tips, Video Short, Photos

The most powerful and easiest visual marketing tool I’ve invested in.

Tips, Video Short, Photos
How I fixed this bad profile pic
Tips, Video Short, Photos
How I fixed this bad profile pic
Tips, Video Short, Photos

Rebuilding a bad photo into something — not too bad.

Tips, Video Short, Photos
The greatest visual marketing transformation?
Tips, Video Short, Photos
The greatest visual marketing transformation?
Tips, Video Short, Photos

In 30 seconds, see how we helped this client show their products like nobody has experienced.

Tips, Video Short, Photos

Video Sprints

Short-Form Videos

Blog
Meta Embraces AI as Facebook, Instagram Help Drive a Rebound
Tips, Video Short, AI, Video Sprint
Meta Embraces AI as Facebook, Instagram Help Drive a Rebound
Tips, Video Short, AI, Video Sprint

The Wall Street Journal reported last week that Meta is rebounding with AI after having the worst year in its history.

Tips, Video Short, AI, Video Sprint
TikTok, Instagram Reels or YouTube Shorts: Who will Win the Short-Video Race — from WSJ
Tips, Video Short, Newsletter, Video Sprint
TikTok, Instagram Reels or YouTube Shorts: Who will Win the Short-Video Race — from WSJ
Tips, Video Short, Newsletter, Video Sprint

Videos under a minute long are now central to how most people use social media according to The Wall Street Journal. Here’s a recap.

Tips, Video Short, Newsletter, Video Sprint
Is this the perfect TikTok?
Tips, Video Short, Video Sprint
Is this the perfect TikTok?
Tips, Video Short, Video Sprint

Dissecting a 30 second video that has amassed over 14 million views.

Tips, Video Short, Video Sprint
Your marketing should be made of moments.
Tips, Video Short, Video Sprint, Marketing
Your marketing should be made of moments.
Tips, Video Short, Video Sprint, Marketing

The purest marketing there is.

Tips, Video Short, Video Sprint, Marketing
Why your company should tell its story as TikToks
Tips, Video Short, Video Sprint
Why your company should tell its story as TikToks
Tips, Video Short, Video Sprint

A completely different way to think about how to craft your story.

Tips, Video Short, Video Sprint

SEO

Google Business · Video SEO

Blog
Leave a Google Review Without a Google Account
Video Short, Tutorial, SEO
Leave a Google Review Without a Google Account
Video Short, Tutorial, SEO

Don’t have a Google Account — this how to create a “shell” account which uses your own company email and then use most of Google’s Services.

Video Short, Tutorial, SEO
Google Business: Reviews — Getting & Managing
Tips, Video Short, Tutorial, SEO
Google Business: Reviews — Getting & Managing
Tips, Video Short, Tutorial, SEO

Google has made their Google Business manager harder but reviews are on the line so don’t miss this short tutorial on how to whip those reviews into shape.

Tips, Video Short, Tutorial, SEO

Coding & Animation

Javascript · CSS · HTML · SVG Animation

Blog
How I feel chasing code bugs
Tips, Video Short, Other, Coding
How I feel chasing code bugs
Tips, Video Short, Other, Coding

This is how chasing code bugs makes me feel. I created a Short Video with sound effects and old Scooby Doo music to bring this fabulous illustration of my pain to a new level.

Tips, Video Short, Other, Coding
SVGator Website Animations
Tips, Video Short, Animation
SVGator Website Animations
Tips, Video Short, Animation

How I used this browser based (no software install) animation tool to make this animation for Indianapolis Public Schools.

Tips, Video Short, Animation
Take your page not found to an eleven
Tips, Video Short, Coding
Take your page not found to an eleven
Tips, Video Short, Coding

How we turned an error page into an enjoyable experience.

Tips, Video Short, Coding

Marketing

Writing · Strategy

Blog
Understanding the TikTok Ban: Unraveling the RESTRICT Act and Its Implications for Marketing
Social Media, Marketing, Video Short
Understanding the TikTok Ban: Unraveling the RESTRICT Act and Its Implications for Marketing
Social Media, Marketing, Video Short

Discover the RESTRICT Act's implications on national security and its potential impact on innovation, rights, and the marketing and communications industry.

Social Media, Marketing, Video Short
How to prepare your small business for a recession
Tips, Video Short, Marketing
How to prepare your small business for a recession
Tips, Video Short, Marketing

Learn how small businesses can not only survive, but thrive during tough economic times by focusing on customer retention and leveraging social media.

Tips, Video Short, Marketing
Should we be worried?
Tips, Video Short, Marketing
Should we be worried?
Tips, Video Short, Marketing

Users have been reporting all sorts of ‘unhinged’ behavior from Microsoft’s AI chatbot including claiming it spied on Microsoft’s employees through webcams on their laptops and manipulated them.

Tips, Video Short, Marketing
Create marketing with the power of a revolution.
Tips, Video Short, Writing
Create marketing with the power of a revolution.
Tips, Video Short, Writing

See why we celebrate independence day on July 4th and not on July 2nd which John Adams believed was the most important day in American history.

Tips, Video Short, Writing
Your marketing should be made of moments.
Tips, Video Short, Video Sprint, Marketing
Your marketing should be made of moments.
Tips, Video Short, Video Sprint, Marketing

The purest marketing there is.

Tips, Video Short, Video Sprint, Marketing
Take creativity out of marketing
Tips, Video Short, Newsletter, Marketing
Take creativity out of marketing
Tips, Video Short, Newsletter, Marketing

Why is creativity so predominant in marketing when so many other things are more definable and powerful?

Tips, Video Short, Newsletter, Marketing
The most potent substance known to marketing
Tips, Video Short, Marketing
The most potent substance known to marketing
Tips, Video Short, Marketing

Trust

Tips, Video Short, Marketing

Squarespace

Website Redesign · Best Practices · User Experience · CMS

Blog
This changes web design: Fluid Engine
Tips, Video Short, Squarespace
This changes web design: Fluid Engine
Tips, Video Short, Squarespace

This may be the biggest change since 2014 to my favorite content management system: Squarespace and their new Fluid Engine.

Tips, Video Short, Squarespace
Helping native americans with this website redesign.
Tips, Video Short, Squarespace
Helping native americans with this website redesign.
Tips, Video Short, Squarespace

Check out this website makeover dedicated to native americans.

Tips, Video Short, Squarespace

Tutorials

Kapwing Video Editing · Descript Video Editing & Sound

Blog
Are White & Blue Collar Jobs Flipping with ChatGPT?
Tutorial, Video Short, AI
Are White & Blue Collar Jobs Flipping with ChatGPT?
Tutorial, Video Short, AI

A new study shows the potential impact of large language models on jobs and it’s not looking good for white collar professions.

Tutorial, Video Short, AI
Prompt engineering MidJourney with the —seed parameter
Tutorial, Video Short
Prompt engineering MidJourney with the —seed parameter
Tutorial, Video Short

Don't miss out on the game-changing --seed parameter feature in MidJourney, which allows you to refine your favorite creations — improve your AI prompt engineering skills with this short video.

Tutorial, Video Short
Fixing Bad Audio with Descript.com
Tutorial, Video Short
Fixing Bad Audio with Descript.com
Tutorial, Video Short

Descript offers user-friendly audio tools for text-based video editing, significantly improving audio quality through Studio Sound, compressors, and parametric EQ.

Tutorial, Video Short
Kapwing Video Editing: Keyframes & Sound Design
Tutorial
Kapwing Video Editing: Keyframes & Sound Design
Tutorial
Tutorial
MidJourney 5 Arrives: The Latest Wonder in Text-to-Image AI Now on Your Digital Doorstep!
Tutorial, Video Short, AI
MidJourney 5 Arrives: The Latest Wonder in Text-to-Image AI Now on Your Digital Doorstep!
Tutorial, Video Short, AI

MidJourney 5, the groundbreaking text-to-image AI generator, brings revolutionary upgrades, redefining digital art with enhanced realism, flexible aspect ratios, and a language workout that opens new dimensions of creative possibilities.

Tutorial, Video Short, AI
Leave a Google Review Without a Google Account
Video Short, Tutorial, SEO
Leave a Google Review Without a Google Account
Video Short, Tutorial, SEO

Don’t have a Google Account — this how to create a “shell” account which uses your own company email and then use most of Google’s Services.

Video Short, Tutorial, SEO
Google Business: Reviews — Getting & Managing
Tips, Video Short, Tutorial, SEO
Google Business: Reviews — Getting & Managing
Tips, Video Short, Tutorial, SEO

Google has made their Google Business manager harder but reviews are on the line so don’t miss this short tutorial on how to whip those reviews into shape.

Tips, Video Short, Tutorial, SEO
Turning a 2000 word article into a 60 second video with AI
Tips, Video Short, AI, Tutorial
Turning a 2000 word article into a 60 second video with AI
Tips, Video Short, AI, Tutorial

Watch a behind the scenes in how I turned a 2000 word article into a 60 second video with #chatgpt, Descript Overdub voice cloning, #midjourney text to image and Kapwing cloud video editor.

Tips, Video Short, AI, Tutorial

About

History · Me

Blog
About Orbis
Tips, Video Short, About
About Orbis
Tips, Video Short, About

Learn about 140 clients we’ve worked with in 30 seconds.

Tips, Video Short, About
The Most Radical Website We’ve Ever Designed
About
The Most Radical Website We’ve Ever Designed
About

After 26 years of designing websites, this may finally be the right design for the most effective and efficient audience building effort.

About
Gary Ricke · Digital Marketing Specialist
About
Gary Ricke · Digital Marketing Specialist
About

Professional digital marketer for 26 years, 1 month, 14 days.

About

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